Sales, Marketing & Communications Director

Vacancy details

General information

Reference

2025-1219  

Position description

Job title

Sales, Marketing & Communications Director

Function

Central Services - Senior Manager Professional support

Roles & Responsibilities

About KPMG


At KPMG, we are committed to helping clients navigate complexity, unlock opportunities, and drive sustainable growth. Our people combine deep industry knowledge with innovative thinking to deliver lasting impact. Our purpose is to inspire confidence and empower change. With a strong reputation for quality, integrity, and innovation, we help organizations address their most pressing challenges and capture opportunities for sustainable growth.


To support our continued expansion and strengthen our market presence, we are seeking an experienced Sales, Marketing & Communications Director. This senior leader will be responsible for overseeing our commercial efforts, guiding brand positioning, and coordinating both external and internal communications to ensure KPMG’s voice remains consistent, credible, and impactful.


Key responsibilities


Sales & business development



  • Develop and implement strategies to drive client acquisition and pipeline development.

  • Provide robust account management support to nurture long-term client relationships and ensure exceptional service delivery. 

  • Ensure effective use of CRM and provide leadership with accurate and timely reporting to support strategic decision-making.

  • Oversee proposal support activities, collaborating with cross-functional teams to craft compelling responses that reflect KPMG’s value proposition and align with client needs.

  • Partner with service line leaders to identify and pursue cross-selling opportunities.

  • Build and maintain strong relationships with senior leaders within the firm and help them deliver on their commercial strategy.


Marketing & brand management



  • Deliver digital-first, integrated, multi-channel marketing campaigns in support of our collective strategy that deliver the most impact against issues that matter most to clients.

  • Align marketing priorities and channel selection with business needs to ensure impactful and targeted initiatives.

  • Ensure consistency in brand messaging and positioning across all channels.

  • Monitor market trends and competitor activities to inform strategy.


Communications



  • Oversee external communications, including media relations, PR, and reputation management.

  • Direct internal communications to engage employees, support cultural initiatives, and align messaging across the firm.

  • Position senior leaders through speeches, articles, and executive visibility initiatives.

  • Manage crisis communications and issues management where required.


Leadership & operations



  • Lead and develop a diverse team across sales, marketing, and communications.

  • Foster strong connections with internal experts, leadership, and external networks to ensure alignment, knowledge sharing, and strategic impact.

  • Manage budgets effectively, ensuring resources are allocated for maximum impact.


#LI-IK1

Location

Zaventem HQ

Skills & Qualifications


  • Significant senior leadership experience in sales, marketing, and communications, with a strong preference for backgrounds in professional services, consulting, or B2B industries.

  • Combine strategic vision with a hands-on approach, ensuring that high-level plans are effectively translated into day-to-day activities.

  • Demonstrated success in driving business growth and managing complex communication strategies.

  • Strong commercial acumen combined with expertise in brand management and reputation building.

  • Proven ability to influence at senior levels and build trusted stakeholder relationships.

  • Excellent communication, interpersonal, and crisis management skills.

  • Strong people leadership skills, with a track record of building and mentoring diverse teams.

  • Master degree in Marketing, Communications, Business Administration, or related field.

We offer


  • A senior leadership role with strategic influence across sales, marketing, and communications.

  • The opportunity to shape KPMG’s market presence and strengthen our reputation.

  • A collaborative and dynamic environment within one of the world’s leading professional services firms.

  • Access to global resources, expertise, and professional development opportunities.

  • Competitive compensation and benefits.

Contract type

Independent

Full time/ Part time

Full-time

Position location

Job location

Europe, Belgium, Brussels Office - Zaventem HQ

Candidate criteria

Minimum level of experience required

Above 10 years

Languages

  • English (Very good knowledge)
  • Dutch (Very good knowledge)